Multi-residential · case study
Waterside Apartment Development
Three dusk and daytime exterior views of a brick apartment building for an off-the-plan launch.
- Renders like these, from
- A$445 per image
- Turnaround
- 5–7 business days from approved brief
- Revisions
- Up to 4 rounds included
- You send
- Plans, elevations, sections and a finishes schedule
From the studio archive, described from the render itself.
What the render shows
Three views of a brick apartment building with glass balconies, at dusk and in daylight, composed to work together on a single campaign page.
How it was built
One camera set and one lighting rig were developed and used across all three images so they cut together. Balcony glazing and brick were matched to a sample board.
Deliverable
Three exterior renders with a consistent mood across the dusk and daytime views.
What this render has to do
An apartment building has to look desirable from the street long before anyone can walk inside. This set of three exteriors shows a mid-rise brick block with deep balconies in low evening light: a facade view straight up the face of the building, a corner view that shows how it turns, and a sunset view with colour in the sky. Each image has a different job, one for detail, one for massing and one for mood, but they share an atmosphere so that, placed together on a campaign page, they read as one development. It is the kind of image group an off-the-plan launch relies on, since buyers are asked to commit to something not yet built.
Materials, light and camera
Dark, textured brick is the main material, banded with pale slab edges that run around the building and emphasise its horizontal layers. Balconies are recessed behind slim metal balustrades, and large panes of glass pick up the sky, so the windows move from blue to gold across the views. A lower storey in solid dark brick grounds the base, and neighbouring buildings of the same family recede behind. Low sun creates flare through yellowing leaves in the corner view and a pink-violet glow behind the building in the sunset view. Contre-jour light like this makes dark brick look richer, but it needs careful exposure so the facade does not turn muddy.
What to watch for in this type of brief
Dusk and low-sun renders are forgiving in mood and demanding in detail. Dark brick can lose its texture in shade, so a sample board matters: brick, balcony glazing and balustrade should be matched to physical samples rather than a catalogue image. Make sure the glass reflects something plausible, because blank blue glazing looks unfinished. Decide early how much of the neighbouring buildings and trees should show, as they affect the sense of density. If one image is sunlit and another is at sunset, check that shadows and sky stay consistent across the group. Our guide for property developers explains how mood and accuracy are balanced in marketing images.
Variants and extras
A facade set is usually a starting point. Common additions are a day and dusk pair of the same view, an interior of a typical apartment, and furnished 3D floor plans for each layout so buyers can link what they see outside to the plan they are buying. Expect exteriors from A$445 per image, plus aerials from A$795 if the development needs context from above. If you are weighing options, our 3D rendering cost guide and turnaround guide explain what drives price and timing, and our pages on 3D exterior renders and architectural visualisation show how different types of image are combined.
Questions
Multi-residential: questions clients ask
We use one camera set and one lighting rig as the basis for every view, then adjust only the sky, sun angle and interior lighting. Materials stay identical, so brick, glazing and balustrades look the same across the group, which is what lets a set cut together on one page.
Yes. Send a photograph of the sample board or the product references and we match the brick colour, bond, mortar and glass tint in the render. Sunlight and screen settings can shift colour, so we recommend confirming against a physical sample before sign-off.
Per-image pricing for exteriors starts at A$445. The quote is fixed and returned inside a day, a first draft takes roughly 5 to 7 business days, and revisions run to four rounds. Half of the fee starts the work and half falls due on approval.
Get a fixed AUD quote within one business day
Send us your plans, elevations or even a sketch. Exterior renders from A$445, interiors from A$345, delivered in 5–7 business days.