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3D floor plans · case study

Home Builder Floor Plans: Four House Types

Eight furnished 3D floor plans for four house types in a home builder's range — three two-storey homes and one three-storey home — produced from 2D plans and a mood board per type.

Renders like these, from
A$445 per plan
Turnaround
5–7 business days from approved brief
Revisions
Up to 4 rounds included
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Floor plans with dimensions and the finishes and furniture style
Furnished 3D floor plan of a two-storey house type, ground floor with open-plan kitchen and living
  • Furnished 3D floor plan of a two-storey house type, first floor with three bedrooms
  • Furnished 3D floor plan of a family house type, ground floor with garage
  • Furnished 3D floor plan of a family house type, first floor with ensuite bedroom
  • Furnished 3D floor plan of a detached house type, ground floor with study
  • Furnished 3D floor plan of a detached house type, first floor with four bedrooms
  • Furnished 3D floor plan of a three-storey house type, first floor
  • Furnished 3D floor plan of a three-storey house type, second floor with master suite

A selection from the delivered set.

The brief

A property marketing agency needed 3D floor plans for four more house types in a home builder's range, each dressed to a mood board supplied per house type, for the listing portals and the sales brochure.

Our approach

Plans were modelled from the builder's 2D drawings, furnished to each mood board and lit flat and even so room sizes read at a glance. The enquiry began as a virtual-staging question and became a second batch of plans; amends ran over three weeks, with the three-storey type delivered last.

The result

Nine plans delivered across four house types in four issues; eight are shown here.

What this render has to do

Listing portals shrink everything, so a floor plan has to read at thumbnail size. These eight furnished 3D floor plans, covering four house types in a home builder's range, are built around that constraint. Three types are two-storey and one is three-storey, and each floor is a separate image with even, flat light so room shapes, door swings and stairs are clear before anyone clicks.

The same images also serve the sales brochure, where a buyer has time to study them. That difference between the two uses is why the furniture is meaningful but uncluttered: enough to show scale and purpose, never so much that walls and circulation disappear.

Materials, light and camera

Each house type follows its own mood board, so the four feel distinct. One ground floor has a sage-green kitchen and a blue sofa beside a dining table. Another sits beside an integral garage. A detached type adds a study on the ground floor and four bedrooms above, while the three-storey type finishes with a master suite under sloping walls on its top floor.

The cutaway view is angled and raised, with white walls trimmed low and a pale ground. Wood-effect floors downstairs and soft carpet upstairs keep the palette calm, so accent colours from the mood boards carry the personality. Lighting is deliberately flat and even; shadows are soft and no room is hidden.

How a set like this is built

Plans were modelled from the builder's 2D drawings and furnished to the mood board supplied for each type. The enquiry began as a virtual staging question and became a second batch of plans, a common path: staging dresses photographs of existing rooms, while 3D floor plans display homes that may not yet be built. Amendments ran over three weeks, with the three-storey type delivered last.

In total, nine plans were delivered across four house types in four issues, and eight are shown here. Our briefing guide describes what to gather for a similar batch, and virtual staging remains available from A$95 per image when photographs of finished rooms exist.

Variants and extras

Once a house type is modelled, extras come easily. Alternate furniture layouts, a version with a different kitchen colour or a second mood-board style can be produced from the same model. A few interior renders of key rooms can sit beside the plan, giving the buyer a closer look at kitchens and living areas.

The method scales sideways too. Duplexes and dual occupancies need a plan per dwelling, and the same camera and lighting keep the pair comparable. Our 3D rendering cost guide explains how variants and additional floors are priced, and we confirm everything in a fixed quote within one business day.

Questions

3D floor plans: questions clients ask

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Send us your plans, elevations or even a sketch. Exterior renders from A$445, interiors from A$345, delivered in 5–7 business days.